Cookies and scripts
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Cookie categories

The six categories Okito uses for cookies and scripts.

Category Purpose Consent needed (GDPR template)
Necessary Needed for the site to work: session, security, load balancing, storing the consent choice. No. Always on.
Functional Extra features and preferences: language, chat, embedded videos. Yes
Analytics Measuring how visitors use the site: Google Analytics, Hotjar, Microsoft Clarity. Yes
Performance Site speed and performance measurement. Yes
Advertisement Advertising and remarketing: Google Ads, Meta Pixel, TikTok Pixel, Microsoft Advertising. Yes
Uncategorized Cookies not yet reviewed. Yes

You can rename categories and change their descriptions per language in Banner Builder → Content.

How categories map to other systems

Okito category Google consent mode WP Consent API Other platforms
Necessary security_storage (always granted) functional —
Functional functionality_storage, personalization_storage preferences —
Analytics analytics_storage statistics —
Advertisement ad_storage, ad_user_data, ad_personalization marketing Microsoft UET, Amazon, Meta, TikTok

See Consent mode settings reference and WordPress Consent API.

Put a cookie in Necessary only if the site can't work without it. Analytics and advertising cookies are never necessary.