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General Data Protection Regulation (GDPR) Compliance
GDPR compliance requires organisations to process personal data lawfully, fairly and transparently, use it only for specified purposes, protect it appropriately, respect individuals’ rights and demonstrate accountability under the GDPR and UK GDPR. Within this broader framework, Okito supports website consent management by identifying cookies and trackers, presenting clear choices, applying visitor preferences and maintaining consent records.
Powering we provide the latest solutions for website privacy compliance
Clear Data Transparency
Explain which cookies and tracking technologies your website uses, why they are used and which third parties may receive data. Okito helps you present this information through clear, layered and multilingual consent experiences.
Valid Consent and Preference Control
Collect granular choices where consent is required and allow visitors to review, change or withdraw their preferences.
Ongoing Accountability
Manage scans, consent configurations and consent records as your website, vendors and tracking technologies evolve.
Four Steps to Stronger Website GDPR Compliance
01
Scan your website to identify and classify cookies, trackers and third-party scripts.
02
Explain their purposes and request consent where required.
03
Apply visitor preferences to consent-dependent cookies, tags and scripts.
04
Record consent activity and review your configuration as technologies change.
Website compliance does not end when a consent banner is published. Okito turns consent management into a repeatable process covering discovery, transparency, enforcement and accountability.
Core Website Controls for GDPR Compliance
Clear Information and Purpose Transparency
GDPR and UK GDPR require organisations to provide accessible information about how personal data is collected and used. Okito helps connect your website’s consent interface with clear cookie and privacy disclosures.
Explain the purposes of cookies, trackers and similar technologies
Identify relevant categories, providers and retention periods where applicable
Present information through clear and layered notices
Connect consent choices with your cookie and privacy policies
Review disclosures when website technologies or data practices change
Valid Consent and Granular Choice
Where an organisation relies on consent, it must be freely given, specific, informed and unambiguous. Visitors should understand what they are agreeing to and retain meaningful control over optional processing.
Provide clear Accept, Reject and Manage Preferences options
Avoid silence, inactivity or pre-selected categories as indications of consent
Request separate choices for distinguishable processing purposes
Keep consent-dependent technologies inactive until the required choice is received
Allow visitors to change or withdraw their preferences as easily as they provided them
Consent Enforcement Across Tags and Scripts
A consent banner is effective only when visitor choices are reflected in the website’s technical behaviour. Okito helps control configured cookies, tags and third-party scripts according to the applicable consent state.
Control analytics, advertising, personalisation and third-party technologies by category
Apply prior blocking where consent is required while allowing necessary or otherwise exempt technologies according to your configuration
Update tag and script behaviour whenever visitors revise their preferences
Deploy through Google Tag Manager, direct script installation or custom integrations
Communicate choices through Google Consent Mode v2 and IAB TCF v2.4 where these frameworks are used
Consent Records and Ongoing Accountability
Organisations relying on consent must be able to demonstrate how and when it was obtained. Okito maintains structured consent records and provides visibility over changes to your website’s consent environment.
Record accepted, rejected and customised consent choices
Store the date, time, consent scope and relevant banner or notice version
Track subsequent preference changes and withdrawals
Run scheduled scans to identify newly added cookies and trackers
Generate reports that support internal reviews and audit preparation
Set Up GDPR Consent Management with Okito
Faq
Frequently Asked Questions
GDPR compliance is the ongoing process of meeting the GDPR and, where applicable, UK GDPR requirements for processing personal data. It includes lawful, fair and transparent processing, appropriate security, respect for individuals’ rights and evidence of accountability under the official GDPR text.
The GDPR applies to controllers and processors established in the EEA when they process personal data as part of their activities. It can also apply to organisations outside the EEA when they offer goods or services to individuals there or monitor their behaviour; comparable territorial rules apply under the UK GDPR to UK-related activities.
A practical GDPR compliance checklist should include:
Data Mapping: Map the personal data you collect, its purposes and recipients
Lawful Basis: Identify and document the appropriate basis for each processing activity
Retention and Transparency: Set retention periods and keep privacy information current
Individual Rights: Establish processes for responding to data subject requests
Processors and Security: Review service providers, data transfers and security measures
Website Consent: Manage cookies, consent choices and supporting records
Ongoing Review: Reassess compliance as your processing activities change
For the website consent layer, the Cookie Checker can help identify cookies and tracking technologies that require further review.
Start by creating a clear inventory of the personal data you collect, where it comes from and why you need it. Document the lawful basis for each use, update privacy notices, review contracts and security measures, and prepare your team to handle rights requests and breaches. On your website, check cookies and trackers, collect consent where required, respect visitors’ choices and retain consent records. See the Okito Knowledge Base for practical setup guidance.
No. Consent is one of several lawful bases available under data protection law. The appropriate basis depends on why the data is being used and the circumstances surrounding that use, so it should be identified and documented before processing begins. If you rely on consent, people must understand what they are agreeing to and be free to say no without unfair consequences.
Not necessarily. GDPR alone does not make a banner mandatory for every website. What matters is whether the site uses cookies or similar technologies that require consent under the applicable ePrivacy or PECR rules.
Analytics, advertising and tracking technologies often need consent, while strictly necessary or otherwise exempt uses may not. Whatever the setup, visitors should receive clear information through an up-to-date cookie policy.
No. A banner only presents the choice; the website must also respect what the visitor selects. Optional cookies, tags and scripts should respond correctly to accepted, rejected and granular preferences, while consent must remain easy to change or withdraw. Records of those choices should also be maintained. A cookie consent management platform helps coordinate these controls but does not cover every GDPR obligation.
Okito helps identify cookies and trackers and gives visitors configurable consent choices. Their preferences can then be applied to consent-dependent cookies, tags and scripts, while accepted, rejected and customised choices are recorded for later review. This gives teams better visibility over consent enforcement and changes to their website. Okito supports the website consent layer; it does not replace wider legal, security and governance requirements.