What is a WordPress cookie consent plugin?

A WordPress cookie consent plugin helps a WordPress website collect, manage, and apply visitors’ cookie preferences without requiring the site owner to build a consent system from scratch.

Depending on the plugin, it can provide:

• A customizable cookie consent banner

• Granular cookie categories and a preference center

• Cookie and tracker scanning

• Prior blocking of consent-dependent scripts

• Consent records and preference storage

• Cookie policy integration

• Google Consent Mode v2 support

WordPress themes, plugins, analytics tools, advertising platforms, and embedded services can introduce additional cookies and trackers. The Okito WordPress plugin can help manage these technologies according to the visitor’s consent choices.

Installing a plugin alone does not guarantee compliance. Its consent settings and blocking rules should reflect the technologies used on the website and the privacy rules that apply.